Graeter's Peach Summer Campaign
Provided on-set creative direction and food styling for Graeter's summer seasonal flavor launch photography and video production. Styled fresh peaches and ice cream to create vibrant hero imagery for web banners, social posts and paid media assets. Directed real-time adjustments during the shoot to ensure final assets met brand standards and elevated the seasonal campaign. These assets were later used for web imagery, retailer imagery and brand specific content.
Client: Graeter’s
Role: On-Set Creative, Food Stylist, & Photo Editor
Studio: Synergistic
Graeter's Sticky Bun Flavor Launch
Provided on-set creative direction and food styling for Graeter's summer seasonal flavor launch photography and video production. Made fresh sticky buns from scratch to use as hero styling elements. Directed real-time adjustments during the shoot and handled photo editing in post-production to ensure final assets met brand standards and elevated the seasonal campaign for web banners, social posts and paid media assets. These assets were later used for web imagery, retailer imagery and brand specific content.
Client: Graeter’s
Role: On-Set Creative & Food Stylist
Studio: Synergistic
Ona Renewals Brand Photography
Art directed foundational brand photography for Ona Renewals' new brand launch. Styled product hero shots and lifestyle imagery to establish the brand's visual identity from the ground up. Provided on-set creative direction during production and handled photo editing in post-production to ensure all assets aligned with brand standards and created a strong market presence. These assets were later used for web imagery, retailer imagery and brand specific content.
Client: Ona Renewals
Role: Art Director, Product Stylist & Photo Editor
Studio: Synergistic
Fresh Ways to Cinco-Brate Campaign
Art directed a multi-brand Cinco de Mayo campaign spanning three distinct brands—La Mexicana, Fresh Cravings, and Señor Rico. Styled fresh ingredients and product hero shots to showcase vibrant, celebratory recipes. Provided on-set creative direction during production and handled photo editing in post-production to ensure cohesive brand standards across all three brands while maintaining each brand's unique identity. These assets were later used for social media assets and paid media campaigns.
Client: La Mexicana, Fresh Cravings, & Señor Rico.
Role: Art Director, On-Set Creative, Food Stylist & Photo Editor
Studio: Synergistic
